Overview
VeggieBites is a mobile application designed to increase the intake of fruits and vegetables (F&V) by students at a university canteen. This project was undertaken as part of the course “Digital Health Communications”, a course under the MSc program in Communication and Information Sciences, Tilburg University.
Challenge
Designing digital features to persuade & induce lasting behaviour change - encouraging students to purchase more F&V rich foods when they eat at the University canteen. Finding solutions that go beyond vouchers and reduced meal prices.